I talked about how in other posts, that these days it’s very hard to get ripped off.
That being, as someone who devoted much of his life to IT security and being a tech nerd, I feel like I have some unique ideas that will help to ensure that you never get ripped off.
At least, in comparison to a few years back when there wasn’t this much transparency in the solos advertising marketplaces.
And the first thing you should consider is being a spy. In other words, conduct your due diligence.
Don’t just buy solo ads from anyone.
Spy on the solo ad vendor. Try to find out if they really have a list of their own.
You can do that by searching for their blogs, by searching for their list in Google, or by simply asking them outright if you can join their list so you can see how they treat their subscribers.
That’s a very interesting to ask, however, if the solo ad vendor gets offended of defensive when you ask to join their list, it could be a sign that they either treat their subscribers like absolute junk, or that they don’t have a following of their own and are acting as a traffic broker, and thereby selling someone else’s traffic.
Also, spend at least a few minutes reading the reviews that are available to you on Udimi.com.
Again, I’m trying to emphasize the beauty of Udimi.com over and over again throughout the duration of this book because I think they have awesome tracking, awesome transparency, which ultimately enables you to find out who has a good list, who can send good traffic, and who has less than desirable traffic.
If you rely on reviews that are outside of public marketplaces, you run the risk of buying solo ads from vendors with FAKE reviews, and I’m going to discuss fake reviews several times in this book because I believe that they put you at risk as the
solo ad buyer. And really, fake reviews transcend that of solo ads, because fake reviews are prevalent everywhere.
So, another thing you should always look at and is a dead giveaway of either fake or low quality is the behavior of your leads.
And what I mean by that, is how do your leads behave? Look for strange patterns.
I think looking for strange patterns in your traffic is a big thing to look for, and probably is the biggest tip you can have when safely and securely buying traffic.
And you can look for patterns everywhere.
I mean look at the solo ad vendor first. Do they have patterns that would indicate that they are trustworthy and worthwhile? Or do they have patterns that tell you that something’s not quite right.
How frequently do they sell solo ads? How frequently do they get positive reviews? Can you easily find their list? That is, if you google the person’s name, do they have any type of online presence? Do they have a blog?
Conduct a little research, and you’ll find out if the solo ad vendor is legit, so you’ve done your homework.
Once you’ve purchased traffic, then comes the chance to evaluable the behavior of any leads you get from their list.
When I talk about watching the behavior of the leads, remember that you can tell a great deal about the traffic simply by viewing whether or not the leads you obtain interact with your list.
Do the leads open your emails? Do the leads click your links? Do the leads open and click your autoresponder sequences? Do they buy your stuff, and reply to your emails according to whatever metric that eventually find to be common and average?
In other words, not only do you look for patterns in the vendor, but you also look for patterns in the traffic and the leads that they send.
Another way you can look for traffic is by analyzing the IP blocks of the traffic. Meaning, from which IP addresses does the traffic originate from?
If you buy a solo Ad on Udimi.com, you can view the exact IP addresses of your traffic.
Look at that stuff, check to see if the IP addresses all look the same.
You don’t have to be a tech guru to see that all of the IP addresses are the same, or have slight variations.
This would happen if a solo ad vendor is sending you traffic from an outsourced click-farm, or by using an automated traffic service like cheap paid to click websites, or even if they are sending you fraudulent traffic via Amazon Mechanical Turk, you will find that if that’s the case, then all of the IP addresses usually derive from a single source, so all of the IP addresses will look very similar, and the metadata will also look very similar.
You can also look to see the name of the service provider. Here’s a big tip, also look at the service providers.
As you can see here, under the IP address, it lists whether or not the lead’s service provider is a home based service provider, if it’s a mobile service provider, or if it’s a commercial service provider.
You can also see that lead’s country of origin, and also, what browser, and operating system the lead is using.
Now what you want do, when analyzing the traffic, is to make sure that everything looks natural, and organic.
For example, if all of the browsers are Firefox, and all of the Operating systems, were windows, I would have a huge suspicion that the traffic is fake.
Because real traffic, such as the traffic you see on your screen, should be varied, different, and it should look organic and natural, and it should be comprised of various countries, various operating systems, various browsers, and various IP addresses.
The more different and diversified the traffic, the more convinced I am that it’s real.
Because, if people create a traffic bot for example, or if they outsource traffic and resell it to you, the traffic will typically have patterns that are easy to detect.
So this is what I’m talking about when spotting a pattern.
I’ve bought solo ads where all of the IP blocks were the same, all of the user agents were the same, and a user agent is the combination of the browser and the Operating system. The combination of the two is referred to as the user agent. Anyway, I have bought solo ads where all of the user agents were exactly the same.
It also happened that the leads absolutely were junk. They never opened the emails, they never clicked my links, and they seemed to be fake email addresses.
And that’s one last variable I’d like to talk about. Consider the email addresses.
If the email addresses all look blatantly fake, then you’re on to something.
If the emails all have patterns, like maybe all of the emails contain a first name, and a year, and two characters.
You’ll find that when hackers and shady people try to rip you off, anywhere online, there’s going to be patterns.
Because if someone is trying to have a fake solo ad scam circle going on, they’re going to need fake email addresses.
So they’ll probably develop or outsourced a ton of email addresses they can use and they’ll use those email addresses as fake leads.
In so doing, the easiest way to create mass email addresses, is by using a random pattern or list to create them.
It’s just something to think about, and yes it’s true that I’m a paranoid IT security freak, but trust me, scammers exist in all walks of life, and this is just a precautionary process and hopefully you got something from this.
I’ve been ripped before buying solo ads, and I know plenty of people who have as well.
But if you consider everything we’ve talked about, I’m confident that not only will you never get ripped off, but you’ll spot the patterns and know exactly how to deal with those patterns should anything ever go wrong.
And one last word, if you do ever detect that you’ve been ripped off, and sent fake or fraudulent traffic, be sure to email the help desk staff on Udimi.com, and they will personally audit the traffic, and if they determine that something seems unnatural, they will give you a full refund, and ban the offending vendor.
That’s another reason why I support Udimi.com, because they have the safety of the end user in mind, and these traffic vectors weren’t possible just a few years ago, so I’m pleased to announce that I think the days of solo ad vendors ripping people off, are coming to a slow crawl.
That’s all for this post, I’m confident that if you listen to this, and consider watching for patterns, that getting ripped off will never again be a problem for you.
And, even if it is, you’ll know how to spot those patterns, and you’ll have the safety of knowing that you can always elevate the problem and get your money back.
With that said, happy buying, and I’ll see you in the next post.